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Your Biometric Identity

Your Biometric Identity

Precise Biometrics is an innovative Swedish company with global presence, offering fingerprint recognition technology that enables easy, secure and accurate authentication. Since 1999, the company has offered Precise BioMatch™,  their core technology that enables reading, storage and matching of fingerprints. They presented us with the challenge of displaying how their solutions could be applied across a range of applications to increase the speed, easy and security of everyday activities.We filmed in a green screen studio, designing a 3D world to demonstrate how their biometric solutions were applied. We staged a virtual journey for our actress to embark upon, during which she encountered various modes of transport and environments where biometric technology can be used. We used these experiences as examples of how biometrics can securely streamline transactions and protect and individual’s identity. Our work was used as a commercial, broadcast on CNBC Europe.

Click Here to view the video and animation we produced on Precise Biometrics’s website.

July 26, 2010